Influence Purchase Behavior Through Digital Promotions
Displayed Within Mobile Menu Options
Supplier brands can leverage Digital Product Features to serve point-of-sale promotions within mobile menus to influence the purchasing behavior of restaurant guests and drive sales volume of specific products.
Digitize Traditional Point-of-Sale Promotions
- Engage customers at the point of purchase with content that promotes supplier brands and drives impulse buys
- Encourage guests to try new products, highlight food and drink specials, drive web traffic, create local brand awareness, and promote giveaways and events
- Digitize traditional point-of-sale content, such as table tents, posters, and menu inserts
Flexible Promotions on Mobile Devices
- Enjoy the flexibility to easily rotate content to promote seasonal specials and time-sensitive campaigns
- Distributor reps can distribute Digital Product Features using the same familiar process they use in Instant Impact
- Repurpose existing creative or leverage BrandMuscle templates to create new promotions
Valuable Business Insights
- Access analytics on the reach and effectiveness of mobile menu promotions and see detailed impression data by market, brand, account, or location
- Use analytics to analyze where to invest more in marketing and where to adjust messaging
